François Belin
Managing director
LONGTIME® is the label for the products made to last.
Based on the standards of the EN 45550 series and in coherence with the EN 45552 and EN 45554 standards, the LONGTIME® specific reference documents specify the elements relating to the study of the robustness, reliability and reparability of the associated product family.
This project is part of a dynamic societal movement with the desire to go ahead of the regulations. It brings the certainty that the product bearing the label is made for a long term use, as 80% of the consumers wish and that it is economically repairable.
The aim of this approach is to encourage a different type of consumption, thus aiming to produce differently. Almost all citizens want a transformation of the consumer society with a real change of technical-economic paradigm in order to consume better and more sustainably.
The label is applicable to different product families as soon as there is an assembly of parts. LONGTIME® tends to cover domestic appliances, electronics, portable electrical appliances, furniture, leisure equipment, professional equipment... The range of products is therefore very wide but excludes the automobile, textile products (except leather goods), food, cosmetics and chemicals.